What Should You Know About ChatGPT And Why Does It Matter?
Written by: 9 Digital Marketing Agency Editorial Team · ·
5 min read ·
Updated 19 September 2026
ChatGPT , also known as the Chat Generative Pre-Trained Transformer , is an artificial intelligence (AI) powered by the GPT-3 family of large language models developed by OpenAI , which is an American AI research laboratory or organisation.
Overview
This guide explains practical context for business decisions. It is not a promise of rankings, traffic, leads, or AI citations.
What to consider
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Last updated
2 September 2026. Service information may change when scope, process, or available channels are updated.
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