Jawaban langsung
Is your site ready to face the latest Penguin update? Here's something to refresh you about Penguin and what you can do to make your site algorithm-proof no matter what.
Panduan ini menjelaskan konteks praktis untuk keputusan bisnis di Indonesia, tanpa janji peringkat, trafik, atau hasil dalam waktu tetap.
Early Penguin Versions
During the early years, SEO specialists have noticed that having plenty of links, even from low quality sites was effective in ranking high in the search engine results. Thus, many have resorted to “shady” practices. To name a few practices that still exist today are, creating self-written articles spammed with exact match keywords, directory listings from almost all parts of the web, and forum signatures bearing the keywords—all of which are very easy to get their hands on. All of which is a form of cheating the algorithm.
Google is too wise for this trickery and has once again asserted its authority in ruling out spammy practices, making it a fair fight for all. Enter The Penguin Update.
A Better, Real-time Penguin Update is Coming
Google rolled out the “Penguin” algorithm for the first time in mid-2012 with the goal of filtering out sites which have unnatural backlinks on them. A link is a “vote” for your site, which means that if well-respected and authoritative sites link back to you, then Google would notice that and trust your site enough to put it up on its search engine results.
One important factor that businesses in Indonesia should consider is that this algorithm, like many of its kind, doesn’t have a location preference. It will strike the website wherever it is located. So, businesses in Indonesia that have websites are not exempted from Penguin’s jurisdiction.
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